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Social Media Marketing & Management
Perform research on current benchmark trends and audience preferences, Set specific objectives and report on ROI, Design and implement social media strategy to align with business goals, Monitor SEO and web traffic metrics, Generate, edit, publish and share engaging content daily, Ads management
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Branding
Brand Guidelines: Creating a set of guidelines that outline how the brand should be presented.
Brand Audits: Evaluating the existing brand to identify strengths, weaknesses, and opportunities for improvement.
Rebranding: Overhauling or refreshing an existing brand to better align with current goals & values,
Brand Identity: Developing a consistent and cohesive brand identity that includes colors, typography, imagery, and messaging.
Brand Strategy: Formulating a strategic approach to how the brand will be positioned in the market, including target audience, competitive differentiators, and overall messaging.
Marketing Collateral: Designing various materials such as business cards, brochures, and stationery that reflect the brand identity.
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Content Research & SEO
Produce well-researched content for publication online and in print, Organize writing schedules to complete drafts of content or finished projects within deadlines,
Develop related content for multiple platforms, such as websites, email marketing, product descriptions, videos, and blogs, Use search engine optimization (SEO) strategies in writing to maximize the online visibility of a website in search results
Administrative & Executive Assistantance
Answer and direct phone calls, organize and schedule appointments, plan meetings and take detailed minutes, write and distribute emails, correspondence, memos, letters, faxes, and forms, assist in the preparation of regularly scheduled reports, develop and maintain a filing system, make travel arrangements, conduct market research, and perform any other similar duties.
